With the festive season coming ahead, many retailers in India have already started to tease deals on smartphones. As Apple recently launched its iPhone 18 Pro series, retailers are offering discounts on the current iPhone lineup as well as the last year’s iPhone 17 series. In this article, we explore deals on iPhone 17 Pro and iPhone 17 Pro Max which includes instant in-store discount with an exchange value, exchange bonus and bank cashback.
According to a post shared by Reliance Digital on X, customers can get the iPhone 17 Pro 256GB for an effective price of Rs 56,990. The iPhone 17 Pro Max 256GB, meanwhile, can be purchased at an effective price of Rs 71,990.
iPhone 17 Pro Offer
The iPhone 17 Pro 256GB comes at a starting price of Rs 1,34,900. Under the Reliance Digital offer, customers first get an in-store discount of up to Rs 9,910, potentially bringing the purchase price down to Rs 1,24,990. The retailer is also offering an exchange benefit of up to Rs 55,000 when customers trade in an eligible old smartphone. On top of this, buyers can receive an exchange bonus of Rs 10,000.
A bank cashback of Rs 3,000 is also included in the offer. When all the listed benefits are applied, the effective price comes down to Rs 56,990. However, customers should note that the exchange value is not fixed for every smartphone. The Rs 55,000 exchange value mentioned in the offer is based on an iPhone 15 Pro, according to the details shared by Reliance Digital.
iPhone 17 Pro Max Deal
The iPhone 17 Pro Max 256GB is listed with an MRP of Rs 1,49,900. Reliance Digital is offering an in-store discount of up to Rs 9,910 on the model, reducing its price to Rs 1,39,990. Customers can then get an exchange value of up to Rs 55,000 for their old device. The retailer is also offering an additional exchange bonus of Rs 10,000. The promotion includes a further Rs 3,000 bank cashback. After combining the discount, exchange value, exchange bonus and cashback, the effective price of the iPhone 17 Pro Max 256GB comes down to Rs 71,990.
Notably, the headline prices of Rs 56,990 and Rs 71,990 depend heavily on the exchange component of the offer. Customers may not receive the full Rs 55,000 exchange value if their old smartphone is a different model or is in a different condition.
Reliance Digital’s calculation uses an iPhone 15 Pro as the example for the Rs 55,000 exchange value. The actual amount offered for a customer’s device will therefore depend on its model and condition. The offer is available at Reliance Digital’s physical stores
